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    Performance Media Buyer - Cairo, مصر - marketing startegy

    marketing startegy
    marketing startegy Cairo, مصر

    منذ 5 أيام

    Default job background
    وصف

    Responsibilty:

    • Conducting market research and analyzing demographics, media usage, psychographic, and buying patterns to define the target audience and campaign requirements.
    • Developing advertising strategies and campaigns with marketing teams to most effectively reach the desired audience.
    • Sourcing and presenting audience data and advertising proposals to clients for feedback.
    • Proofreading advertising material before launching campaigns.
    • Coordinating and overseeing the development and launch of campaigns.
    • Negotiating with advertising sales agents to ensure the most cost-effective deal structures.
    • Managing budgets and monitoring campaigns costs and ROI metrics.
    • Tracking and presenting campaign data such as views, click-throughs rates, engagements, and customer conversion rates.
    • Building and maintaining a network of advertising agents and broadcasting networks.
    • Monitoring audience and media trends, practices, and new technologies.
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