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    Marketing and Communications Officer - Cairo, مصر - الجامعة الامريكية

    الجامعة الامريكية
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    وصف

    Implement Marketing and Communications Strategies

    • Implement marketing and communications strategy for marketing Venture Lab brand, events and activities
    • Develop and edit newsletters, email campaigns and blog articles
    • Prepare briefs for different partners that support Venture Lab activities
    • Respond to inquiries with regards to Venture Lab activities, events and offerings online and offline
    • Source visuals, photography and videography for V-Lab's needs
    • Maintain Venture Lab communication guidelines and their enforcement with stakeholders
    • Co-develop and implement a digital marketing strategy with the V-Lab marketing and communications manager that is aligned with V-Lab strategic goals

    Build and Maintain Strong Social Media Outlets and Digital Marketing Plan

    • Manage V-Lab's social media accounts, customer service, graduate's relations
    • Run full-fledged campaigns across social media platforms including Facebook, Instagram, LinkedIn, X and TikTok
    • Launch and grow TikTok account
    • Moderate social media accounts expand audience across social media channels and implement collaborations and partnerships
    • Design, record, write and edit content tailored for each platform
    • Report bi-annually on digital presence, social media performance and provide recommendations
    • Monitor and analyze latest social media trends and make recommendations for utilization

    Outreach and Representation

    • Work with other members of the team to develop marketing and communication plans for acceleration events and outreach activities as needed
    • Update and maintain V-Lab website in terms of content and design to reflect accurate and timely positioning
    • Raise awareness about V-Lab's different programs and services online and offline
    • Actively attend ecosystem events to follow market trends and represent V-Lab
    • Follow and promote V-Lab entrepreneurs' updates and milestones
    • Assist in managing V-Lab interns and work study team members
    • Work with freelance and contract-based service providers to ensure accurate brand representation and timely delivery
    • Write proposals for awards, conferences and so on
    • Update internal stakeholders about latest achievements and track impact
    • Assist marketing and communications manager with event design and execution
    • Communicate achievements and milestones to internal and external stakeholders
    • Assist on any other marketing and communication needs
    • Perform other duties as assigned

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