وصف
Job Description
- Help identify target audiences and plan media campaigns
- Compare and negotiate rates, ad space, and airtime
- Optimize plans and budgets according to the best media mix
- Prepare schedules and adjust when needed
- Experiment with new platforms and channels
- Ensure ads are creative and displayed appropriately
- Monitor costs and return on investment (ROI)
- Report to clients and build long-term relationships
Job Requirements
- Proven experience as Media Buyer or similar role; experience in digital media is preferred
- Familiarity with media-buying, planning, and research
- Interest in following advertising and media trends
- Working knowledge of media analytics software
- Excellent communication and negotiation skills
- Experience using DoubleClick, ComScore, Nielsen Net Ratings, Google Analytics, and other media tools.
- Strong writing, presentation, and strategic and analytical thinking skills.
- Able to work independently and have excellent time management skills.
